Hosted by Dana Aoudi, "Better Than Your Best Friend" is a soulful podcast that offers listeners a compassionate guide through breakups, heartbreaks, and life-altering moments. Dana invites her audience to experience the empathy, insight, and candid advice of a trusted friend—only, with a twist that’s distinctly better and more transformative.

For this branding project, our mission was to encapsulate the podcast's unique blend of warmth, resilience, and empowerment and Dana's personality and cultural background. We set out to create a refreshed identity that not only reflected Dana's heartfelt narrative style but also resonated with listeners navigating the complexities of emotional recovery. The redesign features a vibrant yet approachable visual language: a bold yet intimate logo, modern typefaces that communicate clarity and trust, and a color palette that balances comfort with a spark of optimism.

The branding conveys a sense of personal connection and transformative support—inviting every listener to feel understood and empowered. Whether you’re rediscovering yourself after a breakup or embracing change with grace, "Better Than Your Best Friend" stands as your guide to emerging stronger, with insights that feel as comforting as a conversation with your most cherished confidant.